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Sebastian Vetter
Sebastian Vetter

22 Followers

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Jun 18, 2021

Prioritising service requirements with the Kano model

Traditional ideas about quality have assumed that user satisfaction is simply proportional to how functional a product is. The Kano model — which was developed in 1984 by Professor Noriaki Kano — states that this is true only for some product features. …

Design

6 min read

Prioritising service requirements with the Kano model
Prioritising service requirements with the Kano model
Design

6 min read


Oct 30, 2017

You’re building or managing an innovation hub? This post is for you!

Innovation hubs — the buzzword of buzzwords. Every organisation wants one, all the big names have one. The promise sounds great — a space that fosters innovation. But do they deliver? And what differentiates successful from underperforming innovation hubs? I helped organisations in New Zealand and Europe build, manage, and…

Innovation

10 min read

You’re building or managing an innovation hub? This post is for you!
You’re building or managing an innovation hub? This post is for you!
Innovation

10 min read


Aug 30, 2017

Don’t build a mobile app just because you can!

A framework for service design Unlike products, services are delivered over time through a series of interactions between a customer and a service provider, which we call touchpoints. Service companies are typically structured around channels e.g. digital, direct, phone etc. As a result of this the budget is also assigned…

Service Design

4 min read

Don’t build a mobile app just because you can!
Don’t build a mobile app just because you can!
Service Design

4 min read

Sebastian Vetter

Sebastian Vetter

22 Followers

International innovation and strategy consultant at www.innovate-strategy.com

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